Industry - Distribution Business Type - B2B Location - Australia
Inlite Lighting Australia is a leading Australian lighting distributor supplying commercial, industrial and infrastructure projects across Australia.
Unlike traditional distributors, Inlite operates within a project-driven environment where products are specified during tender stages involving electrical contractors, builders, consultants and project delivery teams.
The business frequently supports large-scale projects requiring custom lighting specifications, supplier coordination and highly competitive quotation processes.
The lighting industry operates very differently from traditional distribution businesses.
For every major construction or infrastructure project, multiple electrical contractors and service providers may compete for the same tender.
As a result, Inlite often prepares quotations for multiple contractors participating in the same project.
While several quotations may be submitted, only one contractor is ultimately awarded the project.
This created unique operational challenges that traditional CRM and ERP systems were unable to handle effectively.
For a single project:
Managing this process manually became increasingly difficult as project volumes increased.
The sales team frequently needed to:
This required significant manual effort and created reporting challenges.
Management lacked visibility into:
Understanding which projects were progressing became difficult.
Traditional CRM systems are designed around customer opportunities.
However, Inlite's sales process revolves around projects.
The business required a solution built around:
rather than a conventional sales pipeline.
The business needed project activities to flow seamlessly into:
Once a project was won.
Inlite selected Envertis because of its ability to understand complex business processes and design solutions tailored specifically to industry requirements.
Envertis designed and implemented a fully integrated project-based business platform tailored specifically for the lighting distribution industry.
The solution connected CRM, quoting, sales, procurement, inventory and accounting into a unified environment.
A custom quotation management framework was developed to support Inlite's unique tendering process.
This enabled sales teams to manage complex opportunities efficiently.
The CRM was redesigned around project opportunities rather than traditional sales opportunities.
Envertis customised sales workflows to reflect how the lighting industry actually operates.
Once projects were awarded, information flowed directly into:
This significantly reduced manual administration.
Project and sales activities were connected directly with financial operations, improving:
Following implementation, Inlite gained significantly greater control and visibility across its project sales lifecycle.
| Before | After |
|---|---|
| Manual tender tracking | Centralised project visibility |
| Multiple spreadsheets and documents | Integrated project management |
| Complex quote administration | Automated quotation workflows |
| Limited project forecasting | Real-time project pipeline visibility |
| Disconnected operational processes | End-to-end business integration |
| Difficult contractor tracking | Structured contractor management |
| Limited reporting | Real-time dashboards |
The most significant outcome of the project was shifting the organisation from a quotation-centric process to a project-centric business model.
By creating a custom platform designed specifically for the tender-driven nature of the lighting industry, Inlite gained visibility into every stage of the project lifecycle while improving operational efficiency across departments.
The result was a platform that supports how the business actually operates rather than forcing the business to adapt to generic software processes.
If your business manages:
Tender opportunities • Project-based sales • Complex quotations • Multiple stakeholders • Contractor networks • Industry-specific workflows
Envertis can help.
Get free consultation and let us know your project idea to turn it into an amazing digital product.
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